ABOUT SAFER PLAY AT DK
It's More Fun When It's for Fun!™
ABOUT SAFER PLAY
WHAT IS IT?
Simply put, safer play/responsible gaming means staying in bounds in terms of time and money spent gaming. Operators like us can (and should!) promote safer play by offering players tools to monitor and manage their activity, plus training employees about these resources and other key concepts.
WHY IS IT IMPORTANT?
Alongside providing best-in-class betting experiences, DraftKings’ top priority is to ensure the
delivery of a safe and responsible gaming platform, which has been achieved through RG
becoming an integral part of our company infrastructure. Our Responsible Gaming program
takes a systems-based public health approach to all of our efforts, involving internal stakeholders
across all functions of DraftKings and external stakeholders in partnerships, outreach and
funding commitments.
DraftKings adopts these fundamental RG principles across all areas of the business:
Protection of players at greater risk of developing gambling problems
Provision of resources that help manage safe, fun, and entertaining play
Prevention of underage gambling
Ensuring responsible marketing
Provision of safety measures against criminal activity
Ensuring online privacy protection
Provision of a secure online environment
These principles provide the foundation of DraftKings’ customer and public-facing communications across multiple channels. In addition to the above principles, our Responsible Gaming Program operates with five key pillars and associated goals:
Training & Education: Enhance best-in-class Responsible Gaming training and awareness programming to educate our workforce and player base
External Engagements & Research: Leverage affiliate relationships to enhance the DK brand and advance the knowledge base by supporting evidence-based research
Marketing & Advertising: Position DK as a leader in Responsible Gaming through targeted player messaging and advertising
Platform Tools & Resources: Provide the most robust offering of Responsible Gaming
tools and resources to our players
Detection & Intervention: Progress from manual-only Responsible Gaming process to a proactive and predictive model
We view responsible gaming efforts as a shared commitment for increasing the awareness of the risks associated with gambling; creating and promoting environments that prevent and minimize gaming-related harm, and being responsive to community concerns around gaming.
OUR FIVE PILLARS OF SAFER PLAY AT DRAFTKINGS
SAFER PLAY INVOLVES ALL OF US!
Responsible gaming for players means:
playing for pleasure and entertainment but are aware of their likelihood of losing, and understanding risks
they are able to control their betting
playing in balance with other activities in their lives and is not causing problems or harm for themselves or others
Responsible gaming for the broader community, including operators, regulators, government agencies and others requires:
shared responsibility for increasing the awareness of the risks associated with gambling
creating and promoting environments that prevent and minimize gaming-related harm, and
being responsive to community concerns around gaming
